Coming off the success of Tamahere Country Club, our client’s latest project — Matamata Country Club — needed to make a strong entrance in a region not traditionally known for luxury retirement living. With a trusted brand and premium product, the challenge was to establish desirability and drive sales quickly.
Drawing on 20+ years of experience with the Sanderson Group, we crafted a compelling brand identity and website supported by a strategic media plan, combining digital, print, and TV advertising to maximize reach and build a qualified buyer database.
Matamata Country Club quickly gained traction as a premium retirement destination. The strategic media mix is driving strong interest and sales momentum, while digital engagement has kept prospective buyers informed and eager for their new home.



















